Rihanna Rude Boy Video

The video for Rihanna’s latest single ‘Rude Boy’ premiered literally moments ago. Check it out above…

Directed by Melina, the clip, if I’m to be entirely honest, is  both a hit and miss affair. Unfortunately, for the Bajan model, it’s more the latter. Getting the ‘good’ out of the way first, the Pop Art look and feel of the video works exceptionally well, and Ms. Fenty certainly gives what is perhaps her most animated performance in any of her videos yet. Despite this, the vid still manages to be distinctly underwhelming. The 21 year old promised much in the way of choreography for the up-tempo cut, yet served up little more than stiff whining and the usual model-esque poses. Overall, not a bad effort, simply one which leaves much to be desired. Oh RiRi….

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